Selected work
Case studies—business
outcomes, not decoration.
A small window into the last two years of work. Every engagement below is measured by revenue, retention or operational leverage — not vanity metrics.
IMPACT
+184%
Booking rate
A patient portal that finally feels like a product.
+184%
Booking rate
-62%
Support tickets
A
Lighthouse
IMPACT
3.4×
Conversion
Rebuilt storefront, 3.4× conversion in 90 days.
3.4×
Conversion
-62%
AOV
12wk
Timeline
IMPACT
9→38
Weekly actives
From spreadsheet clone to category-defining UI.
9→38
Weekly actives
-73%
Time-to-insight
100%
NPS lift
IMPACT
40h
Saved weekly
AI intake that saves 40 hours a week.
40h
Saved weekly
94%
Intake accuracy
6wk
To production
A patient portal that finally feels like a product.
Northwind Health
+184%
Booking rate
-62%
Support tickets
A
Lighthouse
Rebuilt storefront, 3.4× conversion in 90 days.
Lumière Beauty
3.4×
Conversion
-62%
AOV
12wk
Timeline
From spreadsheet clone to category-defining UI.
Fjord Analytics
9→38
Weekly actives
-73%
Time-to-insight
100%
NPS lift
AI intake that saves 40 hours a week.
40h
Saved weekly
94%
Intake accuracy
6wk
To production
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